#07.06.2013 Alexander Mohr is appointed Secretary General of APEAL
Alexander Mohr joined APEAL in 2012 as Director External Affairs.
“Apeal has an excellent reputation, both for providing high quality information to EU stakeholders and for its openly transparent approach”, said Mohr. “I am looking forward in the coming years to further developing Apeal as the reference of Steel for Packaging in Europe, and demonstrating how steel meets the essential sustainability criteria for packaging in the 21st century”.
Before joining APEAL he headed the public affairs practice for the European container glass industry based in Brussels. Previous to EU public and external affairs in Brussels, he worked for a German political think tank on political party consulting issues.
Alexander Mohr’s appointment as Secretary General of APEAL is effective from June 3rd.