Steel for Packaging Week continues due to popular demand

#09.04.2021 Steel for Packaging Week continues due to popular demand

By: Viliam Gašpar, president of APEAL

Thank you to everyone who visited Steel for Packaging Week, APEAL’s first virtual event, and for the positive feedback as well as questions about steel packaging and sustainability which the team has received.

I am delighted to report that it was a hugely successful event, which saw thousands of visitors explore the virtual stand, and due to popular demand, I can confirm that Steel for Packaging Week, will remain live until the end of April 2021.

The event was widely reported in the media and we were very pleased to welcome visitors from across Europe and beyond. If you have not already visited the stand however, may I encourage you to take a look. There are a number of interviews with the APEAL team, myself as President of APEAL and my predecessor, Tony Waite, as well as a wide range of content that will be of interest to all concerned with sustainability in the food and packaging sector.

Steel for Packaging Week was launched at the end of February – a time when many of us would have attended Interpack, which has always presented a welcome opportunity to meet with colleagues from across the industry and discuss new technologies and packaging solutions. The cancellation of Interpack was a great shame, but together with food safety and waste, sustainability remains a pressing concern. This concern will only grow in the months ahead and anyone looking for a more sustainable packaging solution or hoping to understand how steel packaging can help deliver a circular economy, will find the answers here.

As part of the series of interviews with the APEAL team which have proved extremely popular throughout Steel for Packaging Week, our secretary general Alexis Van Maercke explains APEAL’s 2025 Vision for Recycling and examines the European Green Deal as well as the Circular Economy Action Plan and what these initiatives means for our industry.

Don’t miss, Steve Claus, sustainability and circular economy officer, who talks to Recycling International’s Robin Latchem, examining what real recycling means and what’s required to achieve net-zero. For anyone interested in the drive to decarbonise, as well as improving recycling rates, it’s well worth a watch. Ruaidhri Mac Domhnaill also talks to Robin Latchem, considering the impact of food production as well as consumer well-being and safety and Patricia Mobbs, communications manager, looks ahead at the role steel packaging will play in the years to come.

If you’re visiting Steel for Packaging Week for the first time, enjoy the stand and please do contact a member of the team if you would like to discuss any of the topics covered in more detail.

Visit the stand